About Us
Built in Brooklyn. Made For Every Woman.
Where It Started
Every great brand starts with a problem that couldn't be ignored.
For Roosevelt Remfort, it was watching the women in his life — his partner, his family, the women in his Brooklyn community — spend years cycling through products that promised everything and delivered nothing. Products loaded with sulfates, hidden chemicals, and ingredients that caused more damage than they fixed.
Products that claimed to be "for all hair types" but were clearly never tested on a 4c curl.
He got tired of it. So in 2023, from the heart of Brooklyn, New York — he decided to build something better.
That decision became MNR Beauty Forever.
What We Believe
We believe beauty isn't complicated. It doesn't need 47 ingredients you can't pronounce. It doesn't need to strip your scalp, clog your pores, or leave your hair more brittle than before.
What it needs is simple: clean ingredients, honest formulas, and real results.
That's what every MNR product is built on. From our bestselling Shampoo & Conditioner Set powered by Pure Argan Oil and Rice Water, to our soothing Aloe Moisturizer and clarifying Foaming Facial Cleanser — every formula is crafted without harsh sulfates, unnecessary fillers, or empty promises.
Because what goes on your body matters. Full stop.
Made For You. Actually.
We're not a brand that says "for all hair types" and means straight, fine, European hair.
We mean all hair types. 4c coils. 3b curls. Fine waves. Color-treated. Heat-damaged. Transitioning. All of it.
And we mean all skin types too. Oily. Dry. Sensitive. Combination. Melanin-rich skin that mainstream brands have overlooked for decades.
When we formulate, we ask one question: does this work for every woman who's going to use it? If the answer isn't a clear yes — we go back to the lab.
Brooklyn Made. Community Driven.
MNR Beauty Forever isn't a faceless corporation. It's a small, independent brand built by one person with a clear purpose — and grown by a community of real women who found something that actually works and couldn't stop telling people about it.
We're based in Brooklyn, NY. We ship across America. And every order that leaves our door is packed with the same care and intention that went into building this brand from scratch.
When you buy MNR, you're not just buying a shampoo. You're supporting an independent Black-owned brand that was built with you in mind — from day one.
Our Promise To You
No sulfates. Ever.
No harsh chemicals or unnecessary fillers.
Full ingredient transparency — always.
Formulas tested for all hair types and skin tones.
Real results, backed by real customer reviews.
A brand you can trust — because trust is the only thing we won't compromise on.
"I built MNR because the women I love deserved better. That's still the only reason that matters."
— Roosevelt Remfort, Founder & CEO, MNR Beauty Forever · Brooklyn, NY